How do customers perceive our product in terms of quality, value, and usability? What do customers think of our product pricing? How do customers feel about our product’s customer service?
What Are Market Research Questions?
Market research questions are questions that are asked to gain insight into the needs, wants, and opinions of a target market. These questions can help businesses understand the market, identify opportunities, and develop effective strategies.
When it comes to market research, it’s important to ask the right questions. Here are some product-based market research questions to consider:
h2: Product-Based Market Research Questions
• How does our product compare to the competition based on the features?
• What products do our competitors offer?
• What new features do customers want to see in our products?
• Do we have a product roadmap to deliver these updates?
• How do customers perceive our product in terms of quality, value, and usability?
• What do customers think of our product pricing?
• How do customers feel about our product’s customer service?
h3: Other Types of Market Research Questions
In addition to product-based market research questions, there are other types of questions that can be asked to gain valuable insights. Here are some other types of market research questions to consider:
• What is the size of the target market?
• What are the buying habits of the target market?
• What are the preferences of the target market?
• What are the trends in the target market?
• What are the customer service expectations of the target market?
• What are the competitive advantages of our product?
• What are the competitive disadvantages of our product?
By asking the right questions, businesses can gain valuable insights into their target market and develop effective strategies. Market research questions can help businesses understand the needs, wants, and opinions of their target market and make informed decisions.
