What defines good character design?

What Defines Good Character Design?

Character design is an integral part of creating a memorable and engaging story. Whether it’s for a video game, animation, or comic book, the characters need to be designed in a way that captures the audience’s attention and draws them into the story. Good character design relies on three key elements: silhouette, palette, and exaggeration.


The silhouette of a character is the outline of its shape. It’s the first thing that viewers will notice and it can help to define the character’s personality and role in the story. A character’s silhouette should be simple and recognizable, yet unique enough to stand out from the crowd. The silhouette should also be versatile enough to be used in a variety of poses and situations.


The palette of a character is the colors used to bring it to life. It’s important to choose colors that are appropriate for the character’s role in the story and that will help to make them stand out from the background. Colors can also be used to convey a character’s mood or personality. For example, a villain may be given darker colors to reflect their evil nature, while a hero may be given brighter colors to reflect their heroic qualities.


Exaggeration is the process of taking a character’s features and making them more exaggerated or extreme. This can be done by making certain features larger or smaller, or by adding additional features that help to make the character more unique. Exaggeration can be used to make a character more memorable and to help define their role in the story.

By combining these three elements, a character designer can create a character that is both visually appealing and memorable. It’s important to remember that good character design isn’t just about making a character look good, but also about making them an integral part of the story. With the right combination of silhouette, palette, and exaggeration, a character designer can create a character that will be remembered for years to come.

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